Dryland Cattle Trading Corp. is a unique cattle marketing company that works hard to serve the East Central Alberta cattle industry. Dryland has adopted progressive selling techniques, like our pre-weigh selling process, that give you great marketing opportunities and allows you to develop your brand and leave your mark on the industry.

Dryland has a high-quality, knowledgeable staff that understands the cattle industry and your specific needs. Dryland Cattle has a long and rich history of operating for many decades out of Veteran Alberta, the heart of ranch country. Dryland is proud to serve a vast area in East Central Alberta. This area of Western Canada produces world-class cattle that Dryland is proud to bring to market.

Dryland is owned and operated by Ian and Connie Goodbrand who work diligently alongside their staff to serve the community, the cattle industry, and Western Canadian ranchers. Ian and Connie have made significant investments in our facilities, information, and bidding platforms. Most of all, we have invested in our team to be able to handle your cattle with best-in-class speed and care to capture value for you.

You work hard every day to manage your cattle and build your herd. Dryland wants you to understand our selling process and know our team so that you can be confident in us to market your cattle. We look forward to every opportunity to serve you.